NonProfitly / Matched
Matched · by NonProfitlyHelp families claim what they've earned.
Family Access Portal, powered by Relationship Intelligence.
For state agencies and the foundations, employers, and sponsors funding CSA, IDA, SNAP Match, scholarship, and matched-giving programs, Matched helps families discover and claim the funds they're eligible for — while giving treasurers and sponsors the engagement data and impact reporting that expands reach.
A moment from Matched
Ana saved $50. Mateo's account went up by $200.
State match, local promise, foundation match — stacked, attributed, and visible in real time. Honest about caps, patient about pace, and never pretending a small contribution is too small to matter.
The same moment shows up four ways. To Ana, it's a receipt. To her caseworker Marcus, it's an encounter automatically logged. To the Tennessee treasurer, it's program engagement by partner. To Cumberland Foundation, it's a leading indicator of year-two persistence.
Tennessee Future Saver
Hi, Ana
Mateo's college savings
$5,220
Your $840 became $5,220 · 4 sources
This month · Feb 2026
You saved $50. Mateo's account went up by $200.
Relationship Intelligence, in Matched
Funds reach families through people they trust.
The families Child Savings Account and matched-savings programs most want to reach rarely respond to a mailer. They respond to someone they already trust — the caseworker at a community organization who sits across the table every week. Relationship Intelligence is how Matched puts that relationship to work, and makes it measurable.
01 · Trusted messengers
Delivered through the relationship.
Matched connects public programs to nonprofit delivery partners already running Outcome Tracker and Magic. When a caseworker walks a family through a match or a FAFSA module, the encounter is logged automatically — no re-entry, no separate system.
02 · Relationship quality, measured
The Ri, for every delivery relationship.
The Ri (Relationship Index) scores the quality of the relationships between caseworkers and families — trust, consistency, reciprocity, and four more dimensions — rolled up by partner, by cohort, and statewide.
03 · An early signal
Know before the outcomes arrive.
Strong relationships keep students engaged, and engaged students persist. Ri scores are designed to give treasurers and sponsors a leading indicator months before matriculation and year-two data arrive — and to show where a partner needs support now.
04 · Reach you can prove
Engagement by partner, lift by population.
See engagement hours by nonprofit partner and lift among rural, first-generation, Spanish-primary, and lower-income households against a statewide baseline — the reach a program was always meant to deliver, measurable for the first time.
Inside Matched
The reports treasurers and sponsors have never had.
Click any screen to see it full size.
Why Matched is defensible
Three assets. No other company holds them together.
Matched runs on three assets built up over years — not something a competitor can assemble on short notice.
Asset 1 · Owned
CSA market majority
The majority of active state Child Savings Account (CSA) programs are NonProfitly customers — relationships, operating data, and families earned over years of execution.
Asset 2 · Partnered
Ascensus 529 network
Ascensus administers 529 plans in about 35 states. Our strategic partnership — one no competitor holds — brings Matched into every state RFP cycle.
Asset 3 · Unique
Nonprofit delivery channel
Caseworkers using Outcome Tracker and Magic already sit across the table from the families states have spent a decade trying to reach. That trust can't be bought — only built.
Why we call it a Family Access Portal
One login. Four views.
No established software category covers everything Child Savings Account (CSA) and matched-savings programs need — enrollment, milestone tracking, incentives, bank and 529 integrations, and public reporting. So we named it. "Portal" names the architecture itself: one login, and a different view for the family, the caseworker, the state, and the sponsor.
Underneath, one shared data spine connects identity, savings, scholarships, learning, and outcomes — no re-entry, real-time across every view, isolated by state, with HIPAA & FERPA boundaries enforced.
Mobile
Family
CSA balance, scholarship feed, learning modules, and one-click applications.
Web
Caseworker
Inside Magic or Outcome Tracker. A view of each family, with encounters logged automatically.
Web
State
For treasurers and CSA program directors: engagement by partner and lift among hard-to-reach populations.
Web
Sponsor
For employers, foundations, and community funders: verified eligibility and persistence reporting.
For state treasurers & program sponsors
Reach the families your program was built for.
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